Peggy Wilson, founder and CEO of Wilson Creative Group (WCG) announced today Katherine Jones has been added the award-winning branding and creative advertising agency as account manager.
In her new role with WCG, Jones will be primarily responsible for supervising the production of ad campaigns and act as the liaison between the agency and its clients on a daily basis to ensure advertising projects are completed on time and on budget. Jones will also write creative briefs for the creative department, formulate advertising and marketing strategies, define advertising budgets for the client, present findings of client meetings to the agency, and present creative work to the client, including new business pitches.
“Katherine brings a wealth of marketing experience and knowledge to the WCG team,” said Peggy Wilson, founder of WCG. “Her strong oral and written communication abilities, excellent organization and prioritization skills and ability to excel in high-pressure situations will be a valuable asset to WCG’s clients.”
Prior to joining WCG, Jones spent one year as a project support specialist with a local construction firm after relocating to Naples to live nearby her retired parents. Before that, she spent years as an account executive with numerous New York City-based Omnicom advertising agencies where she was responsible for managing creative projects from inception to completion for both print and digital formats.
Jones is a New York native who grew up in Westchester County. She earned a Bachelor of Science degree in management and a Bachelor of Science degree in marketing at Fairfield University, Dolan School of Business in Fairfield, Connecticut. She is a FCADV (Florida Coalition Against Domestic Violence) Certified Volunteer and a member of the Next Generation committee for the Shelter for Abused Women and Children in Naples.
About Wilson Creative Group
Founded in 2007, award-winning Wilson Creative Group delivers smart ideas and expert design to clients in Naples, Fort Myers and all of Southwest Florida. WCG offers a wide range of services and handles every facet of planning and implementing effective brand, advertising and public relations strategies. WCG’s work has been recognized with numerous awards from the Advertising Federation of Southwest Florida and the Building Industry Associations of both Lee and Collier counties. WCG offices are located at 2343 Vanderbilt Beach Road, Suite 608 in Naples.
For more information, call 239-597-9480 or visit www.wcgpros.com.