The Lykos Group

Lykos Group Advertising and Marketing Campaign - Naples, Florida

The Lykos Group is a specialized luxury builder based in Naples, Florida. They have provided homeowners in Collier County with custom homes and complete renovations since 1991.

Location:
Naples, Florida
Date:
Magazine advertising portfolio - Marketing Agency Naples, Florida
Magazine advertising portfolio - Marketing Agency Naples, Florida
Magazine advertising portfolio - Marketing Agency Naples, Florida
Magazine advertising portfolio - Marketing Agency Naples, Florida

Brand Campaign

The company maintains a core belief in treating every client like a friend. This philosophy is the primary driver of our comprehensive brand campaign, encompassing print and digital elements. To enhance the “friendly” brand personality, headlines on ads, collateral, direct mail and LykosGroup.com play with the similarity between “Lykos” and “Like Us.” Graphically, the K, O and S extracted from the logo frame breathtaking original photography.

Magazine advertising portfolio - Marketing Agency Naples, Florida

Marco Island Living

Lykos’ custom builds on Marco Island in particular earned them unprecedented praise for their product and people. To capitalize on this brand awareness momentum, we created a specialized “Marco Living” emblem and a Marco-specific brochure, supported by a direct-mail series sent to a strategically curated list of recipients.

Magazine advertising portfolio - Marketing Agency Naples, Florida
Magazine advertising portfolio - Marketing Agency Naples, Florida
Magazine advertising portfolio - Marketing Agency Naples, Florida
Lykos Group Portfolio - Marketing Agency Naples, Florida
Lykos Group Portfolio - Marketing Agency Naples, Florida
Lykos Group Portfolio - Marketing Agency Naples, Florida
Lykos Group Portfolio - Marketing Agency Naples, Florida
Lykos Group Portfolio - Marketing Agency Naples, Florida
Lykos Group Portfolio - Marketing Agency Naples, Florida
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