Willy Roberts Boats

Branding

Willy Roberts Boats Advertising Campaign

For the 65th anniversary of Willy Roberts Boats, we led a complete brand identity evolution, focusing on refining their iconic logo while retaining its authenticity. Our goal was to refresh and further the overall branded experience, making it feel more established and timeless. In addition to an enhanced logo design, we developed a sophisticated website, offering a seamless user experience.

Willy Roberts Boats Advertising Campaign
Willy Roberts Boats Advertising Campaign

Print Materials

We also crafted a suite of print materials including a bi-fold fulfillment brochure, one-sheet inserts, business cards and a pocket folder, for a cohesive and elevated brand presence across all touchpoints. Through strategic creative direction, we positioned Willy Roberts for continued success in the marine industry.

Client:
Willy Roberts Boats
Location:
Cape Canaveral, Florida
Date:
Willy Roberts Boats Advertising Campaign
Willy Roberts Boats Advertising Campaign
Willy Roberts Boats Advertising Campaign
Willy Roberts Boats Advertising Campaign
Willy Roberts Boats Advertising Campaign
Willy Roberts Boats Advertising Campaign
Willy Roberts Boats Advertising Campaign
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