7 Secrets for Selling in Season
1. Plan early. If you want to hit the newsstands, the airwaves, the mailboxes and the billboards by the time season starts, you need to initiate creative development weeks in advance. 2. Identify a meaningful USP (unique selling proposition). What is it about your product or service that makes a
Naples Home Prices Rising as Inventory Vanishes
With all the recent optimism about the economy in the news (such as the unemployment rate dropping into the low single digits, Naples being named America’s #1 job market by Forbes and Florida’s growth rate picking up steam again), drops in home sales seem to contradict the trend. That is until y
Wilson Creative Group Wins Multiple Sand Dollar Awards
Wilson Creative Group (WCG), a full-service marketing and advertising agency based in Naples, garnered multiple awards during the annual Sand Dollar Awards ceremony presented by the Collier Building Industry Association’s Sales and Marketing Council (SMC) on Sept. 27 at the Ritz Carlton Tiburon, i
Wilson Creative Group Wins 3 Excel Awards for John R. Wood Campaign
Wilson Creative Group, an award-winning advertising and marketing firm based in Naples, has added three more honors to its portfolio of outstanding work. The brand campaign it recently created for client John R. Wood Properties was recognized with three Excel Awards from the Southeastern Building
Wilson Creative Group Adds Summer Interns
Two interns have added their talent to the staff of Wilson Creative Group, a full-service marketing and advertising firm based in Naples, for the summer. Through its summer intern program, Wilson Creative Group provides graduate and undergraduate students the chance to gain real world experience and
Wilson Creative Group Named Agency of Record for Litestream
NAPLES, Fla. (May 6, 2014) – Wilson Creative Group, an award-winning advertising marketing and communications agency, today announced that the company is managing marketing communications activities for Litestream, a Florida-based telecommunications provider of Internet, cable television and voice
WCG named agency of record for Greenscapes
NAPLES, Fla. (March 11, 2013) – Wilson Creative Group, an award-winning adverting and marketing firm based in Naples, has been named agency of record for Greenscapes. A full-service landscape management company, Greenscapes has served Southwest Florida for more than 40 years. WCG will execute a st
Wilson Creative Group Celebrates Five Years of Building Brands
NAPLES, Fla. (Nov. 5, 2012) – Wilson Creative Group (WCG), a full-service advertising and marketing agency located in Naples, is celebrating its fifth year in business. Peggy Wilson, president and CEO, launched WCG in 2007 to assist businesses in the development and implementation of successful br
2012 Sand Dollar Awards recognize excellence in industry
On Saturday, Sept.29 at the Waldorf Astoria, more than 250 guests attended the annual Sand Dollar Awards presented by the Collier Building Industry Association (CBIA), Sales and Marketing Council. Sand Dollar Award recipients included the following companies: BCB Homes, B-Squared Advertising, Build,
Hope HealthCare Services Selects Wilson Creative Group to Design Ad Campaign
NAPLES, Fla. (June 3, 2011) – Wilson Creative Group, a full-service marketing and advertising agency based in Naples, has been selected by Hope HealthCare Services (HCS) to create a new advertising campaign for the organization. According to Wilson Creative Group’s owner and president, Peggy Wil